Grow Your Image Business

The difference a year can make….

This is me exactly one year ago. This picture popped up on my instagram this morning. I know exactly where I was, as I recognise the wall behind me.

Here I am waiting in my local cafe for the participants of my colour workshop to turn up. I am feeling disappointed and hopeful in equal measures.

Disappointed because several of the participants had already cancelled that morning and hopeful because there were at least 3 who said they would be there.

I have all my props set up, my brochures distributed on every table and I am feeling the fear and doing it anyway.

The start time of the workshop has come and gone. No show. I am embarrassed and ashamed as the owner of the cafe keeps glancing from me to the door and back again.

Finally 15 mins after the start time, one of the participants comes running in. I am delighted, ashamed and grappling with what to do. Should I go ahead and run the workshop or just abandon ship?

I decided to focus and give this lovely participant the full treatment and we sat, talked, discussed colour and had a lovely cup of tea together. She did come and get her colours done afterwards.

I think this particular workshop may have been the straw that broke the camels back. I knew I had to do something very different to get the steady stream of clients I so badly wanted.

Within the next month, I had decided to take my colour analysis business online and I knew immediately that it was the right move. I was getting clients with much less effort and I wasn’t restricted to the local market. Very quickly I established a system that worked really well and send clients away delighted.

Several months later I ran my first training program and trained 5 personal stylists to conduct online colour analysis. They are out there providing this service now and sending their clients away delighted too.

Since then, more and more consultants have joined my 5 weeks to online colour training program and are learning how to take their colour and image business online.

It’s amazing what I accomplished in the last year when I look back. I am a million miles away from that disappointed and disillusioned person I was back then.

Where were you this time last year? Go back and have a look at facebook, instagram or linkedin and see how far you have come.

I’d love to know, so do pop me a message. Aileen x

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